The second part of the book was quite interesting as it’s highlighted the following topics, E-business strategy, supply chain management, E-procurement and E-marketing. To start with, we all know that organizations in all its different types and size have to define a strategy in order to structure the future directions & actions toward specific goals. However, organizations nowadays have a high speed of development as a result of adapting different types of technology. In order to develop a successful e-business strategy we must have a framework that has fore stages as the lecturer indicated, strategic evaluation, strategic objective, strategy definition and strategy implementation, these fore elements have to be structured in a way that fit all different goals for each department within a business to achieve the main objective. Another important aspect in e-business is we have to define organization e-business strategy according to business unit, regional or functional. Also the lecturer highlighted the important of integrated electronic channels with the existing channels which will create more efficiency. Finally, the most important point that we discuss during the class is that, e-business strategy is became a requirement in all types of today businesses, e-business strategy most reflect the main goal for the organization and that by integrating the electronic strategy with the existing strategy.
